Lists are still a thing and GardenIQ can import yours.
Upload customer lists from a variety of sources, such as a CSV file, and make them available to any campaign you’re running. Unlike segments, which are automated and adjust accordingly to include or exclude customers, lists are static and aren’t adjusted automatically.
In principle, we recommend leveraging Segments as much as possible, to take advantage of the automations, as well as maintain fair and proper customer privacy practices by monitoring consent.