When a customer makes a purchase, signs up for a service, doesn't take a certain action (such as not responding to an email or text message)—or interacts with any element tagged with Harvest℠—you can leverage transactional, Evergreen, messaging to reach out and engage with them.

Set up Perennial campaign messaging to send an email, text message, or notification at a set time and date. You can also use conditional logic to create follow-up messages based on whether or not customers engage with the initial message. Even add exclusionary filters in case you don't want certain customer types to receive particular Perennial messages.